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Launched the University’s Development and Alumni Relations brand as the department’s first Creative Director.

Led all digital and print marketing including management of our Alumni and Donor websites, increased engagement across social media channels, successfully delivered all email marketing for the department, onboarded Salesforce Marketing Cloud and produced all print communications to over 300,000 consitituents.

Directed creative for internal marketing team of over 12 professionals including writers, digital specialists, designers and brand strategists.

Creative lead for all marketing materials for the University's most successful fundraising campaign, Delaware First, which generated over $1 billion.